One Sign You're Overly Attached To Your Bad Branding
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It's easy to emotionally invest in our business's visual identity.
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One sign that you're blind to your bad branding is not being able to see past your personal preferences.
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If the only reason for your branding is that, "you like it" - you might be stuck in your biases.
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Great branding is about connecting to your audience, not just creating something that's special to you.
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Being defensive of your desires, thinking that everyone else "just doesn't get it," ignoring data, misunderstanding trends, or dismissing negative market feedback are signs you're overly attached.
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Ask yourself, can I critique my brand without it feeling like a critique of myself?
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